The Brave New Now

A new creative company
with a bold ambition:
to make brilliantly creative,
culturally relevant work
in a better way, for today.

Photography by the super-talented Maurice Heesen.
All content © 2014 The Brave New Now & respective copyright owners.

The Brave New Now

With over 50 years' collective experience
in advertising, we've learnt what works,
what doesn't work and how we
prefer to work today.

The Brave New Now is founded on the principles we believe in. Think truthfully, work openly and create courageously. We’re not into bravado or bullshit. We prefer openness over ego, any day.
We think listening is just as important as talking. We have the energy and curiosity of a start-up with wise roots planted firmly in the ground.
We work hard, fast and smart. Less politics, more action is the way to go. Communication today needs to be quicker, more effective and more adaptive than ever before. We believe for a brand to thrive in this ever-evolving, crowded cultural space, it must be bold, embrace change and find its own Brave New Now.

The Brave New Now


Hazel Livingstone has over 20 years’ experience in the industry, leading teams to deliver groundbreaking work for many top global brands, including Intel, Adidas, Pernod Ricard, Unilever, C&A, The Labour Party, 3 Mobile, AB InBev and ASICS.

Her first 14 years were spent in London at DDB and TBWA before moving to Leo Burnett Sydney to oversee the launch of the WWF global environmental initiative, Earth Hour. For the past 6 years Hazel has helped build two independent agencies: Amsterdam Worldwide and Meanwhile.

The Brave New Now is the fulfillment of a dream for Hazel and an opportunity to offer clients refreshingly effective new ways of working.


Roger Leebody and Gillian Glendinning’s creative partnership began over 15 years ago in the UK. Together they have created award-winning integrated global work for brands including Absolut, Adidas, ASICS, Onitsuka Tiger, Puma, Mitsubishi, Volvo, Opel, Chevrolet, Intel, Panasonic, Nikon and Canon.

Formerly Associate Creative Directors at Sid Lee Amsterdam, they were instrumental in winning the global Absolut business. They spent the last few years creating and building the Absolut brand campaign and led the recent #NextFrame project which was shortlisted at Cannes 2014.

For Roger and Gillian, The Brave New Now is a natural next step and offers them the opportunity to work closely and openly with brands to create fresh, bold, effective work for today.

The Brave New Now

We're not afraid of big global campaigns
or one-off projects with small budgets
and super-tight turnarounds.

We do it all. And we spend each client’s money like it’s our own. We’re an experienced multi-talented, multi-tasking partner who can deliver a fully-integrated service. We understand the needs of clients and brands today. We’re here to provide support and work directly and openly as one happy, efficient and effective team :)

• Strategic Brand Development
• Integrated Communications Planning
• Brand Workshops & Research
• Brand ID Development
• Digital, Social Media & PR Outreach
• Branded Content Creation & Implementation
• TV & Print
• Retail & POS
• Experiential & Events Management
• Concepts, Design & Studio Support


In a hurry? Watch the Experience reel.

Have more time? Scroll below. Thanks to all the great brands we’ve worked with
in our past creative lives at Sid Lee, Amsterdam Worldwide, Arnold, Havas and ADK.

Photography by the super-talented Maurice Heesen.
All content © 2014 The Brave New Now & respective copyright owners.